Music Funding 101
Sponsorship Examples, Local, Medium Level
Here are some TalentFunding.com sponsorship examples at the medium-level local level. These examples assume: 1) The band is still working their day jobs, 2) The band is not getting a salary from the sponsor, 3) The size of the local city is medium (if the city is large, the items below will have to be kept to a smaller portion of the town.)
Note: These are not actual prices for any particular band or sponsor; they are just examples from TalentFunding.com to give you ideas. The band or sponsor's actual amounts will be based on the packages that they themselves put together. Note 2: If a sponsorship term is longer than parts of the sponsorship, the extra weeks can be used for preparation, or they can be staggered every other week. Note 3: All prices are U.S. dollars.
T-Shirts: one run of 1000 Banner: 4x8 feet, hung up at 26 small (night club type) shows Posters: 18x24 inches, 4 color, one run of 1000 Newspaper Ad: 6x6 inches, weekly, 8 weeks, with show info each week Assistant: $15/hr, 20 hrs/wk, 8 wks; to distribute shirts and posters and updates Radio Airplay Campaign (not ads): national or regional (not local) Term: 8 or 13 weeks ------------------------------------------------------ Total: $25000 per sponsor (more for exclusive)
T-Shirts: one run of 2000 Banner: 4x8 feet, hung up at 39 small (night club type) shows Posters: 18x24 inches, 4 color, one run of 2000 Newspaper Ad: 1/4 page, weekly, 13 weeks, with show info each week Assistant: $15/hr, 40 hrs/wk, 13 wks, to distribute shirts and posters and updates Radio Airplay Campaign (not ads): national or regional (not local) Term: 13 or 26 weeks ------------------------------------------------------ Total: $39000 per sponsor (more for exclusive)
T-Shirts: one run of 2000 Banner: 4x8 feet, hung up at 39 medium-small (night club or outdoor) shows Posters: 18x24 inches, 4 color, one run of 2000 Newspaper Ad: 1/4 page, weekly, 13 weeks, with show info each week Assistant: $15/hr, 40 hr/wk, 13 wks, to distribute shirts and posters and updates Radio Airplay Campaign (not ads): national or regional (not local) Radio Ads (not airplay): 25 spots/wk, local only, 13 weeks, with show info each week Term: 13 or 26 weeks ------------------------------------------------------ Total: $56000 per sponsor (more for exclusive)
T-Shirts: one run of 2000 Banner: 4x8 feet, hung up at 39 medium-small (night club or outdoor) shows Posters: 18x24 inches, 4 color, one run of 2000 Newspaper Ad: 1/4 page, weekly, 13 weeks, with show info each week Entertainment Paper Ad: 1/2 page, weekly, 13 weeks, with show info each week Assistant: $15/hr, 40 hr/wk, 13 wks, to help set up shows Street Team (replaces assistant): 13 weeks, to distribute shirts and posters and updates Radio Airplay Campaign (not ads): national or regional (not local) Radio Ads (not airplay): 25 spots/wk, local only, 13 weeks, with show info each week Term: 13 or 26 weeks ------------------------------------------------------ Total: $78000 per sponsor (more for exclusive)
T-Shirts: one run of 3000 Banner: 4x8 feet, hung up at 78 medium-small (night club or outdoor) shows Posters: 18x24 inches, 4 color, one run of 3000 Newspaper Ad: 1/4 page, weekly, 26 weeks, with show info each week Entertainment Paper Ad: 1/2 page, weekly, 26 weeks, with show info each week Assistant: $15/hr, 40 hr/wk, 26 wks, to help set up shows Street Team (replaces assistant): 13 weeks, to distribute shirts and posters and updates Radio Airplay Campaign (not ads): national or regional (not local) Radio Ads (not airplay): 25 spots/wk, local only, 13 weeks, with show info each week Term: 26 or 52 weeks ------------------------------------------------------ Total: $160000 per sponsor (more for exclusive)
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